Privacy Policy

1) Introduction and contact details of the data controller

1.1 We are delighted that you are visiting our website and thank you for your interest. Below, we explain how we handle your personal data when you use our website. Personal data refers to any information that can be used to identify you personally.

1.2 The data controller for this website within the meaning of the General Data Protection Regulation (GDPR) is:

FraRon electronic GmbH
Industriestr. 2a
63825 Schöllkrippen
Germany
Tel.: +49 (0)6024 6341 560
Fax: +49 (0)6024 6341 569
E-Mail: kontakt@fraron.de

The controller is the natural or legal person who, alone or jointly with others, determines the purposes and means of the processing of personal data.

2) Data collection when you visit our website

2.1 When you use our website for information purposes only – i.e. if you do not register or otherwise provide us with information – we collect only those data that your browser transmits to the website server (so-called “server log files”). When you visit our website, we collect the following data, which are technically necessary for us to display the website to you:

  • The website we visited
  • Date and time of access
  • Amount of data sent in bytes
  • Source/link from which you arrived at this page
  • Browser used
  • Operating system used
  • IP address used (where applicable: in anonymised form)

The processing is carried out in accordance with Article 6(1)(f) of the GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data will not be disclosed or used for any other purpose. However, we reserve the right to review the server log files retrospectively should there be concrete indications of unlawful use.

2.2 For security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or enquiries to the data controller), this website uses SSL or TLS encryption. You can recognise an encrypted connection by the “https://” in the address bar and the padlock icon in your browser.

3) Hosting & Content-Delivery-Network

3.1 Amazon Web Services

We use the system provided by the following provider to host our website and display its content: AWS EMEA SARL, 38 avenue John F. Kennedy, L-1855 Luxembourg

Data may also be transferred to: Amazon Web Services, Inc., 410 Terry Avenue North, Seattle, WA 98109, USA

All data collected on our website is processed on the provider’s servers. We have entered into a data processing agreement with the provider, which ensures the protection of our website visitors’ data and prohibits its unauthorised disclosure to third parties.;

For data transfers to the US, the provider has joined the EU-US Data Privacy Framework, which, based on an adequacy decision by the European Commission, ensures compliance with European data protection standards.

3.2 AWS-CloudFront

We use a content delivery network provided by the following provider: AWS EMEA SARL, 38 avenue John F. Kennedy, L-1855 Luxembourg

This service enables us to deliver large media files such as graphics, page content or scripts more quickly via a network of regionally distributed servers. Processing is carried out to safeguard our legitimate interest in improving the stability and functionality of our website in accordance with Article 6(1)(f) of the GDPR. We have entered into a data processing agreement with the provider which ensures the protection of our website visitors’ data and prohibits unauthorised disclosure to third parties.

Data may also be transferred to: Amazon Web Services, Inc., 410 Terry Avenue North, Seattle, WA 98109, USA

For data transfers to the US, the provider has joined the EU-US Data Privacy Framework, which, on the basis of an adequacy decision by the European Commission, ensures compliance with European data protection standards.

3.3 Cloudflare

We use a content delivery network provided by the following company: Cloudflare Inc., 101 Townsend St., San Francisco, CA 94107, USA

This service enables us to deliver large media files such as graphics, page content or scripts more quickly via a network of regionally distributed servers. Processing is carried out to safeguard our legitimate interest in improving the stability and functionality of our website in accordance with Article 6(1)(f) of the GDPR. We have entered into a data processing agreement with the provider which ensures the protection of our website visitors’ data and prohibits unauthorised disclosure to third parties.

For data transfers to the US, the provider has joined the EU-US Data Privacy Framework, which ensures compliance with European data protection standards on the basis of an adequacy decision by the European Commission.

4) Cookies

To make your visit to our website more enjoyable and to enable you to use certain features, we use cookies, which are small text files stored on your device. Some of these cookies are automatically deleted when you close your browser (so-called “session cookies”), whilst others remain on your device for longer and allow page settings (so-called “persistent cookies”). In the latter case, you can find the retention period in the overview of your web browser’s cookie settings.

Where personal data is also processed by individual cookies we use, such processing is carried out in accordance with Article 6 (1)(b) of the GDPR for the purpose of performing the contract, in accordance with Article 6(1)(a) of the GDPR in the event that consent has been given or in accordance with Article 6(1)(f) of the GDPR to safeguard our legitimate interests in ensuring the best possible functionality of the website and a user-friendly and effective experience for visitors to the site.

You can configure your browser so that you are notified when cookies are set and can decide on a case-by-case basis whether to accept them, or can choose to block cookies in specific cases or generally.

Please note that if you do not accept cookies, the functionality of our website may be limited.

5) Getting in touch

5.1 Brevo

We use the services of the following provider for review reminders: Brevo GmbH, Köpnicker Str. 126, 10179 Berlin, Germany

We will only pass on your email address and, where applicable, other customer data to the provider on the basis of your explicit consent in accordance with Article 6(1)(a) of the GDPR, so that the provider can contact you by email with a reminder to leave a review.

You may withdraw your consent at any time, with effect for the future, by notifying us or the provider.

We have entered into a data processing agreement with the service provider, which ensures the protection of our website visitors’ data and prohibits unauthorised disclosure to third parties.

5.2 When you contact us (e.g. via the contact form or by email), personal data is processed – solely for the purpose of processing and responding to your enquiry, and only to the extent necessary for this purpose.

The legal basis for the processing of this data is our legitimate interest in responding to your enquiry in accordance with Article 6(1)(f) of the GDPR. If the purpose of contacting you is to enter into a contract, the additional legal basis for the processing is Article 6(1)(b) of the GDPR. Your data will be deleted if the circumstances indicate that the matter in question has been conclusively resolved and provided that there are no conflicting statutory retention obligations.

6) Data processing when opening a customer account

In accordance with Article 6(1)(b) of the GDPR, personal data will continue to be collected and processed to the extent necessary if you provide it to us when opening a customer account. You can find out which data is required to open an account by referring to the input fields on the relevant form on our website.

You may delete your customer account at any time by sending a message to the above address of the data controller. Once your customer account has been deleted, your data will be deleted provided that all contracts concluded via the account have been fully processed, there are no statutory retention periods that prevent this, and we no longer have a legitimate interest in retaining the data.

7) Use of customer data for direct marketing

7.1 Sign up for our email newsletter

If you sign up for our email newsletter, we will send you regular updates about our offers. The only information required to subscribe to the newsletter is your email address. Providing further details is optional and will be used to address you personally. We use the so-called double opt-in procedure for sending out newsletters, which ensures that you will only receive newsletters once you have explicitly confirmed your consent to receive them by clicking on a verification link sent to the email address you provided.

By clicking on the confirmation link, you are giving us your consent to process your personal data in accordance with Article 6(1)(a) of the GDPR. In doing so, we store your IP address as provided by your Internet Service Provider (ISP), as well as the date and time of your login, so that we can trace any potential misuse of your email address at a later date. The data we collect when you subscribe to our newsletter is used strictly for the purpose for which it was collected.

You can unsubscribe from the newsletter at any time by clicking the link provided in the newsletter or by sending a message to the contact person named at the beginning of this notice. Once you have unsubscribed, your email address will be immediately removed from our newsletter mailing list, unless you have expressly consented to the further use of your data or we reserve the right to which is permitted by law and about which we inform you in this statement.

7.2 Sending the email newsletter to existing customers

If you have provided us with your email address when purchasing goods or services, we reserve the right to send you regular emails containing offers for goods or services from our range that are similar to those you have already purchased. In accordance with Section 7(3) of the Unfair Commercial Practices Act (UWG), we are not required to obtain your separate consent for this. In this respect, data processing is carried out solely on the basis of our legitimate interest in personalised direct marketing in accordance with Article 6(1)(f) of the GDPR. If you initially objected to the use of your email address for this purpose, we will not send you any emails.

You are entitled to object to the use of your email address for the aforementioned marketing purposes at any time, with effect for the future, by notifying the data controller named at the beginning of this notice. You will only be charged the standard transmission fees for this. Once we have received your objection, we will immediately stop using your email address for marketing purposes.

7.3 Brevo

Our email newsletters and other promotional email communications are sent via this provider: Brevo GmbH, Köpnicker Str. 126, 10179 Berlin, Germany

On the basis of our legitimate interest in effective and user-friendly email marketing, we pass on the data you provided during registration to this provider in accordance with Article 6(1)(f) of the GDPR, so that they can handle the sending of emails on our behalf.

We reserve the right, solely on the basis of your explicit consent in accordance with Article 6(1)(a) of the GDPR, to carry out a statistical analysis of the performance of email campaigns using web beacons or tracking pixels in the emails sent which can measure open rates and specific interactions with the newsletter’s content. In doing so, device information (e.g. time of access, IP address, browser type and operating system) is also collected and analysed, but is not combined with other data sets.

You may withdraw your consent to email tracking at any time, with effect from that point onwards.

We have entered into a data processing agreement with the provider, which protects the data of our website visitors and prohibits its disclosure to third parties.

7.4 Shopping basket reminders by email

If you abandon your shopping session with us before completing your order, you have the option of receiving a one-off email reminder of the contents of your virtual shopping basket.

The only information required to send you this reminder is your email address. Providing further details is optional and may be used, where appropriate, to address you personally. For email communications, we use the so-called double opt-in procedure, which ensures that you will only receive a notification once you have explicitly confirmed your consent by clicking on a verification link sent to the email address you provided.

By clicking on the confirmation link, you are giving us your consent to process your personal data in accordance with Article 6(1)(a) of the GDPR for the purpose of sending you a shopping basket reminder. In doing so, we store the IP address provided by your Internet Service Provider (ISP), as well as the date and time of your login, so that we can trace any potential misuse of your email address at a later date. The data we collect when you sign up for our email notification service is used strictly for the purpose for which it was collected.

You can unsubscribe from the shopping basket reminders at any time by sending a message to the contact person named above. Once you have unsubscribed, your email address will be deleted immediately from our mailing list set up for this purpose, unless you have expressly consented to the continued use of your data or we reserve the right to use your data for other purposes, which is permitted by law and about which we inform you in this statement.

8) Data processing for order fulfilment

8.1 To the extent necessary for the performance of the contract for the purposes of delivery and payment, the personal data we collect will be disclosed to the contracted transport company and the contracted bank in accordance with Article 6(1)(b) of the GDPR.

Where we are obliged, under the terms of a relevant contract, to provide updates for goods containing digital elements or for digital products, we will process the contact details you provided when placing your order in order to inform you personally, in accordance with our legal information obligations pursuant to Article 6(1)(c) of the GDPR. Your contact details will be used strictly for the specific purpose of sending you notifications regarding updates we are required to provide, and will be processed by us for this purpose only to the extent necessary to provide the relevant information.

To process your order, we also work with the following service provider(s), who assist us, either in full or in part, with the fulfilment of contracts entered into. Certain personal data is transferred to these service providers in accordance with the following information.

8.2 PlentyONE

We use the following provider to process orders: PlentyONE GmbH, Johanna-Waescher-Straße 7, 34131 Kassel, Germany

Your name, address and, where applicable, other personal data will be passed on to the supplier in accordance with Article 6(1)(b) of the GDPR solely for the purpose of processing your online order. Your data will only be passed on to the extent that this is actually necessary for the processing of the order.

8.3 Disclosure of personal data to delivery service providers

- Deutsche Post

As a transport service provider, we use the following provider: Deutsche Post AG, Charles-de-Gaulle-Straße 20, 53113 Bonn, Germany

We will pass on your email address and/or telephone number to the supplier in accordance with Article 6(1)(a) of the GDPR prior to delivery of the goods, for the purpose of arranging a delivery date or to notify you of the delivery, provided that you have given your express consent to this during the ordering process. Otherwise, for the purposes of delivery in accordance with Article 6(1)(b) of the GDPR, we will only pass on the recipient’s name and delivery address to the supplier. This information will only be disclosed to the extent necessary for the delivery of the goods. In this case, it is not possible to arrange a delivery date with the supplier in advance or to give advance notice of the delivery.

Consent may be withdrawn at any time with future effect by contacting the data controller named above or the provider

- DHL

As a transport service provider, we use the following provider: DHL Paket GmbH, Sträßchensweg 10, 53113 Bonn, Germany

We will pass on your email address and/or telephone number to the supplier in accordance with Article 6(1)(a) of the GDPR prior to delivery of the goods, for the purpose of arranging a delivery date or to notify you of the delivery, provided that you have given your express consent to this during the ordering process. Otherwise, for the purposes of delivery in accordance with Article 6(1)(b) of the GDPR, we will only pass on the recipient’s name and delivery address to the supplier. This information will only be disclosed to the extent necessary for the delivery of the goods. In this case, it is not possible to arrange a delivery date with the supplier in advance or to provide advance notice of delivery.

Consent may be withdrawn at any time with future effect by contacting the data controller named above or the provider

- DHL Express

As a transport service provider, we use the following provider: DHL Express Germany GmbH, Heinrich-Brüning-Str. 5, 53113 Bonn, Germany

We will pass on your email address and/or telephone number to the supplier in accordance with Article 6(1)(a) of the GDPR prior to delivery of the goods, for the purpose of arranging a delivery date or to notify you of the delivery, provided that you have given your express consent to this during the ordering process. Otherwise, for the purposes of delivery in accordance with Article 6(1)(b) of the GDPR, we will only pass on the recipient’s name and delivery address to the supplier. This information is only disclosed to the extent necessary for the delivery of the goods. In this case, it is not possible to arrange a delivery date with the supplier in advance or to provide advance notice of delivery.

Consent may be withdrawn at any time with future effect by contacting the data controller named above or the provider

- DHL Freight

As a transport service provider, we use the following provider: DHL Freight GmbH, Godesberger Allee 102–104, 53175 Bonn, Germany

We will pass on your email address and/or telephone number in accordance with Article 6(1)(a) of the GDPR prior to delivery of the goods for the purpose of arranging a delivery date or to notify you of the delivery, provided that you have given your express consent to this during the ordering process. Otherwise, for the purposes of delivery in accordance with Article 6(1)(b) of the GDPR, we will only pass on the recipient’s name and delivery address to the supplier. Personal data will only be disclosed to the extent necessary for the delivery of goods. In this case, it is not possible to arrange a delivery date with the supplier in advance or to provide advance notice of delivery.

Consent may be withdrawn at any time with future effect by contacting the data controller named above or the provider

- We use the following transport service provider: Emons Services GmbH, Haus 65 Leskan Lofts, Waltherstraße 49–51, 51069 Cologne

We will pass on your email address and/or telephone number in accordance with Article 6(1)(a) of the GDPR prior to delivery of the goods for the purpose of arranging a delivery date or to notify you of the delivery, provided that you have given your express consent to this during the ordering process. Otherwise, for the purposes of delivery in accordance with Article 6(1)(b) of the GDPR, we will only pass on the recipient’s name and delivery address to the supplier. This information is only disclosed to the extent necessary for the delivery of the goods. In this case, it is not possible to arrange a delivery date with the supplier in advance or to provide advance notice of delivery.

Consent may be withdrawn at any time with future effect by contacting the data controller named above or the provider.

8.4 Use of payment service providers

- Paypal

This website offers one or more online payment methods from the following provider: PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg

If you select a payment method offered by the provider that requires you to pay in advance, your payment details provided during the ordering process (including your name, address, bank and payment card details, currency and transaction number), as well as information regarding the contents of your order, will be disclosed to the provider in accordance with Article 6(1)(b) of the GDPR. In this case, your data will be passed on solely for the purpose of processing the payment with the provider, and only to the extent that it is necessary for this purpose.

If you select a payment method that requires us to pay in advance, you will also be asked during the ordering process to provide certain personal details (first name and surname, street, house number, postcode, town/city, date of birth, email address, telephone number, and, where applicable, details of an alternative payment method)

In order to safeguard our legitimate interest in assessing your creditworthiness in such cases, we will forward this data to the provider in accordance with Article 6(1)(f) of the GDPR for the purpose of a credit check. The provider will check, based on the personal data you have provided and other information (such as your shopping basket, invoice amount, order history, payment history) whether the payment method you have selected can be provided, taking into account the risks of non-payment and/or bad debt.

The credit report may contain probability values (known as ‘scores’). Where such scores are included in the credit report, they are based on a scientifically recognised mathematical and statistical method. The calculation of the score values takes into account, amongst other things, but not limited to, address data.

You may object to this processing of your data at any time by contacting us or the provider. However, the provider may still be entitled to process your personal data where this is necessary for the contractual processing of payments.

- Paypal Checkout

This website uses PayPal Checkout, an online payment system provided by PayPal that combines PayPal’s own payment methods with local payment methods from third-party providers

When paying via PayPal, credit card via PayPal, direct debit via PayPal or – where available – “Pay Later” via PayPal, we will pass on your payment details to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter “PayPal”). This transfer is carried out in accordance with Article 6(1)(b) of the GDPR and only to the extent necessary for payment processing.

PayPal reserves the right to carry out a credit check for payments made by credit card via PayPal, direct debit via PayPal or – where available – “Pay Later” via PayPal. To this end, your payment details may be passed on to credit reference agencies in accordance with Article 6(1)(f) of the GDPR, based on PayPal’s legitimate interest in verifying your creditworthiness. PayPal uses the results of the credit assessment, which are based on the statistical probability of default, to decide whether to make the relevant payment method available. The credit report may contain probability values (known as ‘score’ values). Where score values are included in the credit report, they are based on a scientifically recognised mathematical and statistical method. The calculation of the score values takes into account, among other things, but not limited to, address data. You may object to this processing of your data at any time by contacting PayPal. However, PayPal may still be entitled to process your personal data where this is necessary for the contractual processing of payments.

If the PayPal payment method “Invoice” is available and selected, your payment details will first be sent to PayPal to prepare the payment, whereupon PayPal will forward them to Ratepay GmbH, Franklinstraße 28–29, 10587 Berlin (“Ratepay”). The legal basis in each case is Article 6(1)(b) of the GDPR. In this instance, RatePay carries out an identity and credit check in its own name to assess your ability to pay in accordance with the principle outlined above, and passes on your payment details to credit reference agencies on the basis of a legitimate interest in determining your ability to pay in accordance with Article 6(1)(f) of the GDPR.

A list of the credit reference agencies that Ratepay can use can be found here:

If you use a local third-party payment method, your payment details will initially be passed on to PayPal in accordance with Article 6(1)(b) of the GDPR for the purpose of processing the payment. Depending on the local payment method you select, PayPal will forward your payment details to the relevant provider in order to process the payment in accordance with Article 6(1)(b) of the GDPR:

- Apple Pay (Apple Distribution International (Apple), Hollyhill Industrial Estate, Hollyhill, Cork, Irland)
- Google Pay (Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Irland)
- iDeal (Currence Holding BV, Beethovenstraat 300 Amsterdam, Niederlande)
- bancontact (Bancontact Payconiq Company, Rue d'Arlon 82, 1040 Brüssel, Belgien)
- blik (Polski Standard Płatności sp. z o.o., ul. Czerniakowska 87A, 00-718 Warschau, Polen)
- eps (PSA Payment Services Austria GmbH, Handelskai 92, Gate 2
1200 Wien, Österreich)
- MyBank (PRETA S.A.S, 40 Rue de Courcelles, F-75008 Paris, Frankreich)
- Przelewy24 (PayPro SA, Kanclerska 15A, 60-326 Poznań, Polen)

For further information regarding data protection, please refer to PayPal’s privacy policy:

8.5 We reserve the right to pass on your details to the debt collection agency atriga GmbH, Pittlerstr. 47, DE 63225 Langen, should our claim remain unpaid despite a prior reminder. In this case, the debt will be collected directly by the debt collection agency.

The disclosure of your data is necessary for the performance of the contract in accordance with Article 6(1)(b) of the GDPR, as well as to safeguard our overriding legitimate interests, following a balancing of interests, in the effective assertion or enforcement of our payment claim in accordance with Article 6(1)(f) of the GDPR.

8.6 Electronic cancellation function for distance contracts

Consumers who enter into contracts on this website for which a statutory right of withdrawal applies have the option of exercising their right of withdrawal via an electronic withdrawal function in accordance with the applicable withdrawal provisions.

When using the cancellation function, in addition to details identifying the contract to be cancelled, further personal information such as the consumer’s first name, surname and email address must be provided or confirmed.

The collection of this information and its transmission to us is carried out in accordance with Article 6(1)(b) of the GDPR and only to the extent that it is necessary for the proper processing of the withdrawal. Also on the basis of Article 6(1)(b) of the GDPR, the personal data provided is used to confirm receipt of the notice of withdrawal by email. A further legal basis for the processing is Article 6(1)(c) of the GDPR. We are legally obliged to provide an electronic cancellation function for distance contracts with consumers that involve payment.

9) Online marketing

9.1 Brevo Tracker

This website uses the software-based marketing service provided by the following provider to deliver and synchronise various customer management services: Brevo GmbH, Köpenicker Straße 126, 10179 Berlin, Germany

The service enables the automated processing of feed activities, the management of advertising across marketing channels, and the analysis of the effectiveness of marketing campaigns, as well as centralised email marketing and contact management.

Cookies are used to perform various functions; these are small text files that are stored locally in your web browser’s cache on your device and enable us to analyse your use of the website. In doing so, the cookies collect certain information, such as the IP address, location and the time the page was viewed.

All the processing operations described above, in particular the setting of cookies to retrieve information from the device you are using, will only be carried out if you have given us your explicit consent to do so in accordance with Article 6(1)(a) of the GDPR. You may withdraw your consent at any time with future effect by disabling this service using the “Cookie Consent Tool” provided on the website.

Other legal bases for data processing that apply in the context of specific service functions (such as the requirement for explicit consent pursuant to Article 6(1)(a) of the GDPR when sending newsletters) remain unaffected by this.

We have entered into a data processing agreement with the service provider, which ensures the protection of our website visitors’ data and prohibits unauthorised disclosure to third parties.

9.2 Google AdSense

This website uses Google AdSense, a web advertising service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). Google AdSense uses so-called cookies, which are text files stored on your computer that enable an analysis of your use of the website. In addition, Google AdSense also uses so-called “web beacons” (small invisible images) to collect information, which enable simple actions such as visitor traffic on the website to be recorded, collected and analysed. The information generated by the cookie and/or web beacon (including your IP address) regarding your use of this website is usually transmitted to a Google server and stored there. This may also involve data being transferred to the servers of Google LLC in the USA.

Google uses the information obtained in this way to analyse your usage behaviour in relation to AdSense adverts. The IP address transmitted by your browser as part of Google AdSense is not combined with any other data held by Google. The information collected by Google may be transferred to third parties where required by law and/or where third parties process this data on Google’s behalf.
All the processing operations described above, in particular the collection of information from the device you are using via cookies and/or web beacons, will only be carried out if you have given us your explicit consent to do so in accordance with Article 6(1)(a) of the GDPR. Unless you give your consent, Google AdSense will not be used during your visit to the site.

You can withdraw your consent at any time with future effect by deactivating this service in the “Cookie Consent Tool” provided on the website.

For data transfers to the US, the provider has joined the EU-US Data Privacy Framework, which, on the basis of an adequacy decision by the European Commission, ensures compliance with European data protection standards.

Further information on Google’s privacy policy can be found here:

10) Web analytics services

10.1 Google Analytics 4

This website uses Google Analytics 4, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”), which enables us to analyse how you use our website.

By default, when you visit the website, Google Analytics 4 sets cookies, which are small text files stored on your device and used to collect certain information. This information also includes your IP address, although Google truncates the last few digits to prevent direct identification.

The information is transmitted to Google’s servers and processed there. This may also involve the transfer of data to Google LLC, which is based in the USA.

Google uses the information collected on our behalf to analyse your use of the website, to compile reports on website activity for us, and to provide other services relating to website and internet usage. The IP address transmitted by your browser via Google Analytics and truncated will not be combined with other data held by Google. The data collected through the use of Google Analytics 4 is stored for a period of two months and then deleted.

All the processing operations described above, in particular the setting of cookies on the device you are using, will only take place if you have given us your explicit consent in accordance with Article 6(1)(a) of the GDPR.
Without your consent, Google Analytics 4 will not be used during your visit to the site. You may withdraw your consent at any time with future effect. To exercise your right of withdrawal, please deactivate this service using the “Cookie Consent Tool” provided on the website.

We have entered into a data processing agreement with Google which ensures the protection of our website visitors’ data and prohibits unauthorised disclosure to third parties.

Further legal information regarding Google Analytics 4 can be found at:

Demographic characteristics
Google Analytics 4 uses the special “demographic characteristics” feature to generate statistics that provide insights into the age, gender and interests of website visitors. This is achieved by analysing advertising and information from third-party providers. This enables target groups to be identified for marketing activities. However, the data collected cannot be linked to any specific individual and is deleted after being stored for a period of two months.

Google Signals
As an extension of Google Analytics 4, Google Signals can be used on this website to generate cross-device reports. If you have enabled personalised ads and linked your devices to your Google Account, Google may, subject to your consent to use of Google Analytics in accordance with Article 6(1)(a) of the GDPR, analyse your usage behaviour across devices and create database models, including those relating to cross-device conversions. We do not receive any personal data from Google, only statistics. If you wish to opt out of cross-device analysis, you can disable the “Personalised ads” feature in your Google Account settings. To do this, follow the instructions on this page:

For further information on Google Signals, please visit the following link:

UserIDs
As an extension to Google Analytics 4, the ‘UserIDs’ feature can be used on this website. If you have consented to the use of Google Analytics 4 in accordance with Article 6(1)(a) of the GDPR, have set up an account on this website, and log in to this account on different devices, your activities, including conversions, can be analysed across devices.

For data transfers to the US, the provider has joined the EU-US Data Privacy Framework, which, on the basis of an adequacy decision by the European Commission, ensures compliance with European data protection standards.

10.2 Google Tag Manager

This website uses “Google Tag Manager”, a service provided by the following provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland (hereinafter: “Google”).

Google Tag Manager provides a technical framework for consolidating various web applications, including tracking and analytics services, and for configuring, controlling and conditioning them via a single user interface. Google Tag Manager itself does not store or read any information on users’ devices. Nor does the service carry out any data analysis of its own. However, when you visit a page, Google Tag Manager transmits your IP address to Google, where it may be stored. It is also possible that your data may be transferred to servers operated by Google LLC in the USA.

This processing will only take place if you have given us your explicit consent in accordance with Article 6(1)(a) of the GDPR. Without this consent, Google Tag Manager will not be used during your visit to the site. You may withdraw your consent at any time with future effect. To withdraw your consent, please disable this service using the “Cookie Consent Tool” provided on the website.

We have entered into a data processing agreement with the service provider, which ensures the protection of our website visitors’ data and prohibits unauthorised disclosure to third parties.

For data transfers to the US, the provider has joined the EU-US Data Privacy Framework, which, on the basis of an adequacy decision by the European Commission, ensures compliance with European data protection standards.

Further legal information regarding Google Tag Manager can be found at:

10.3 Microsoft Clarity

This website uses the web analytics service provided by the following company: Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA

Using cookies and/or similar technologies (tracking pixels, web beacons, algorithms for reading device and browser information), the service collects and stores pseudonymised visitor data, including information about the device used, such as the IP address and browser information, in order to analyse usage behaviour on our website and create pseudonymised user profiles. Among other things, this enables the analysis of user behaviour patterns (known as heatmaps), which reveal the duration of page visits as well as interactions with page content (e.g. text input, scrolling, clicks and mouse-overs). Pseudonymisation fundamentally precludes any direct association with a specific individual. There is no merging with unmasked data relating to you that has been collected by other means.

All processing operations described above, in particular the reading or storage of information on the device used, will only be carried out if you have given us your explicit consent to do so in accordance with Article 6(1)(a) of the GDPR. You may withdraw your consent at any time with future effect by disabling this service using the “Cookie Consent Tool” provided on the website.

We have entered into a data processing agreement with the service provider, which ensures the protection of our website visitors’ data and prohibits its unauthorised disclosure to third parties.

For data transfers to the US, the provider has joined the EU-US Data Privacy Framework, which, based on an adequacy decision by the European Commission, ensures compliance with European data protection standards.

10.4 PayPal Marketing Solutions

This website uses the web analytics service provided by the following provider: PayPal (Europe) S.à r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg

Using cookies and/or similar technologies (tracking pixels, web beacons, algorithms for reading device and browser information), the service collects and stores pseudonymised visitor data, including information about the device used, such as the IP address and browser information, in order to analyse usage behaviour on our website for statistical purposes and to create pseudonymised user profiles. Among other things, this enables the analysis of user behaviour patterns (known as heatmaps), which reveal the duration of page visits as well as interactions with page content (e.g. text entries, scrolling, clicks and mouse-overs). Pseudonymisation fundamentally precludes any direct association with a specific individual. No merging takes place with other personal data collected about you by other means.

All processing operations described above, in particular the reading or storage of information on the device used, will only be carried out if you have given us your explicit consent to do so in accordance with Article 6(1)(a) of the GDPR. You can withdraw your consent at any time with future effect by deactivating this service in the “Cookie Consent Tool” provided on the website.

We have entered into a data processing agreement with the service provider, which ensures the protection of our website visitors’ data and prohibits its unauthorised disclosure to third parties.

11) Retargeting/remarketing and conversion tracking

11.1 Meta Pixel

Within our online platform, we use the “Meta Pixel” service provided by the following company: Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland (“Meta”)

If a user clicks on an advert we have placed on Facebook and/or Instagram, the URL of our linked page is extended by a parameter using the “Meta Pixel”. This URL parameter is then, following the redirection, stored in the user’s browser via a cookie set by our linked page itself.

This enables Meta to identify visitors to our website as a target group for the display of advertisements (so-called “Ads”). Accordingly, we use the service to ensure that the Facebook and/or Instagram ads we place only to those users who have also shown an interest in our online offering or who exhibit certain characteristics (e.g. interests in specific topics or products, determined on the basis of the websites visited), which we transmit to Meta (so-called “Custom Audiences”)

On the other hand, the “Meta Pixel” can be used to track whether users were redirected to our website after clicking on an advertisement and what actions they take there (known as “conversion tracking”).

The data collected is anonymous to us, meaning it does not allow us to identify individual users. However, the data is stored and processed by Meta, which means it can be linked to the relevant user profile and Meta can use the data for its own advertising purposes.

All the processing operations described above, in particular the setting of cookies to retrieve information from the device you are using, will only be carried out if you have given us your explicit consent to do so in accordance with Article 6(1)(a) of the GDPR. You may withdraw your consent at any time with future effect by disabling this service via the “Cookie Consent Tool” provided on the website.

We have entered into a data processing agreement with the service provider, which ensures the protection of our website visitors’ data and prohibits its unauthorised disclosure to third parties.

The information generated by Meta is usually transmitted to and stored on a Meta server; in this context, it may also be transferred to servers operated by Meta Platforms Inc. in the USA.

For data transfers to the US, the provider has joined the EU-US Data Privacy Framework, which, on the basis of an adequacy decision by the European Commission, ensures compliance with European data protection standards.

11.2 Google Ads Remarketing

This website uses retargeting technology provided by the following company: Google Ireland Limited, Gordon House, 4 Barrow Street, Dublin, D04 E5W5, Ireland

To this end, Google places a cookie in your device’s browser which, using a pseudonymous cookie ID and based on the pages you have visited, enables interest-based advertising. Any further processing of your data will only take place if you have given Google your consent to link your web and app browsing history to your Google Account and to use information from your Google Account to personalise the adverts you see online. In this case, if you are logged into Google whilst visiting our website, Google will use your data in conjunction with Google Analytics data to create and define audience lists for cross-device remarketing. To this end, Google temporarily links your personal data with Google Analytics data in order to create target groups. When using Google Ads Remarketing, personal data may also be transferred to the servers of Google LLC in the USA.

All processing operations described above, in particular the setting of cookies to read information from the device you are using, will only be carried out if you have given us your explicit consent in accordance with Article 6(1)(a) of the GDPR. Without this consent, retargeting technology will not be used during your visit to the site.

You may withdraw your consent at any time with future effect. To do so, please deactivate this service using the “Cookie Consent Tool” provided on the website.

For data transfers to the US, the provider has joined the EU-US Data Privacy Framework, which, on the basis of an adequacy decision by the European Commission, ensures compliance with European data protection standards.

You can find details of the processing operations initiated by Google and how Google handles data from websites here:

Further information on Google’s privacy policy can be found here:

11.3 Google Ads Conversion-Tracking

This website uses the online advertising programme “Google Ads” and, as part of Google Ads, conversion tracking provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”).

We use Google Ads to draw attention to our attractive offers on external websites using advertising materials (known as Google AdWords). We can use the data from these advertising campaigns to determine how successful individual advertising measures are. Our aim is to show you adverts that are of interest to you, to make our website more interesting for you and to ensure a fair calculation of the advertising costs incurred.

The conversion tracking cookie is set when a user clicks on a Google Ads advertisement. Cookies are small text files that are stored on your device. These cookies usually expire after 30 days and are not used to identify you personally. If the user visits certain pages on this website and the cookie has not yet expired, Google and we can recognise that the user has clicked on the advert and been redirected to this page. Each Google Ads customer is assigned a different cookie. Cookies cannot therefore be tracked across the websites of Google Ads customers. The information collected via the conversion cookie is used to generate conversion statistics for Google Ads customers who have opted for conversion tracking. Customers are shown the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag. However, you will not receive any information that could be used to identify individual users.

When using Google Ads, personal data may also be transferred to the servers of Google LLC in the USA.

You can find details about the data processing triggered by Google Ads conversion tracking and how Google handles data from websites here:

All the processing operations described above, in particular the setting of cookies to retrieve information from the device you are using, will only be carried out if you have given us your explicit consent to do so in accordance with Article 6(1)(a) of the GDPR. You may withdraw your consent at any time with future effect by disabling this service in the “Cookie Consent Tool” provided on the website.

You can also permanently opt out of Google Ads conversion tracking cookies by downloading and installing the Google browser plug-in available via the following link:

In order to target users whose data we have obtained through business or business-related relationships with advertising that is even more tailored to their interests, we use a customer matching feature within Google Ads. To this end, we transmit one or more files containing aggregated customer data (primarily email addresses and telephone numbers) to Google electronically. Google does not have access to plaintext data; instead, it automatically encrypts the information in the customer files during the transmission process using a special algorithm. The encrypted information can then only be used by Google to associate it with existing Google accounts set up by the data subjects. This enables personalised adverts to be displayed across all Google services linked to the relevant Google account.

Customer data will only be transferred to Google if you have given us your explicit consent in accordance with Article 6(1)(a) of the GDPR. You may withdraw this consent at any time with future effect. Further information on Google’s data protection measures relating to the customer matching feature can be found here:

Google's Privacy Policy is available here:

For data transfers to the US, the provider has joined the EU-US Data Privacy Framework, which, based on an adequacy decision by the European Commission, ensures compliance with European data protection standards.

12) Site features

12.1 Youtube

This website uses plugins to display and play videos from the following provider: Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland

Data may also be transferred to: Google LLC, USA

When you visit a page on our website that contains such a plugin, your browser establishes a direct connection to the provider’s servers at the latest when the video starts playing, in order to load the content. In doing so, certain information, including your IP address, is transmitted to the provider.

If embedded videos are played via the plugin, the provider also uses cookies to collect information about user behaviour, compile playback statistics and prevent abusive behaviour.

If you are logged into a user account with the provider whilst visiting the site, your data will be directly linked to your account when you click on a video. If you do not wish for your data to be linked to your account, you must log out before clicking the play button.

All of the aforementioned processing activities, in particular the setting of cookies to read information from the device you are using, will only take place if you have given us your explicit consent in accordance with Article 6(1)(a) of the GDPR. You may withdraw the consent you have given at any time with effect for the future by deactivating this service via the “Cookie Consent Tool” provided on the website.

For data transfers to the US, the provider has joined the EU-US Data Privacy Framework, which, on the basis of an adequacy decision by the European Commission, ensures compliance with European data protection standards.

12.2 - Google reCAPTCHA

On this website, we use the CAPTCHA service provided by the following company: Google Ireland Limited, Gordon House, 4 Barrow Street, Dublin, D04 E5W5, Ireland

Data may also be transferred to: Google LLC, USA.

The visual design of the CAPTCHA window uses “Google Fonts”, i.e. fonts downloaded from the internet via Google. No further information is processed beyond that mentioned above, which is already transmitted to Google via the ReCAPTCHA functionality.

The service checks whether an input has been made by a human user or is the result of malicious automated processing, and blocks spam, DDoS attacks and similar automated malicious access attempts. To ensure that an action is performed by a human and not by an automated bot, the provider collects the IP address of the device used, identification data relating to the browser and operating system type used, as well as the date and duration of the visit, and transmits this information to the provider’s servers for analysis. Cookies may be used for this purpose; these are small text files that are stored in the browser of the end device.

Where the processing described above is carried out using cookies, these will only be set if you have given us your explicit consent to do so in accordance with Article 6(1)(a) of the GDPR. You may withdraw your consent at any time with effect for the future by deactivating this service in the “Cookie Consent Tool” provided on the website.

If the processing operations described above are carried out without the use of cookies, the legal basis is our legitimate interest in establishing individual accountability on the internet and preventing misuse and spam in accordance with Article 6(1)(f) of the GDPR.

We have entered into a data processing agreement with the service provider, which ensures the protection of our website visitors’ data and prohibits its unauthorised disclosure to third parties.

For data transfers to the US, the provider has joined the EU-US Data Privacy Framework, which, on the basis of an adequacy decision by the European Commission, ensures compliance with European data protection standards.

12.3 Google Customer Reviews (formerly the Google Certified Retailer Programme)

We work with Google as part of the “Google Customer Reviews” programme. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). This programme enables us to collect customer reviews from users of our website. After making a purchase on our website, you will be asked whether you would like to take part in an email survey from Google.

If you give your consent in accordance with Article 6(1)(a) of the GDPR, we will pass on your email address to Google. You will receive an email from Google Customer Reviews asking you to review your shopping experience on our website. The review you submit will then be aggregated with our other reviews and displayed in our Google Customer Reviews logo and in our Merchant Center dashboard. Your review will also be used for Google Merchant Reviews. When using Google Customer Reviews, personal data may also be transferred to the servers of Google LLC in the USA.

You can withdraw your consent at any time by contacting the data controller or Google.

For data transfers to the US, the provider has joined the EU-US Data Privacy Framework, which, based on an adequacy decision by the European Commission, ensures compliance with European data protection standards.

Further information on Google’s privacy policy can be found here:

13) Tools and Miscellaneous

13.1 Cookie-Consent-Tool

This website uses a so-called “Cookie Consent Tool” to obtain valid user consent for cookies and cookie-based applications that require consent. The “Cookie Consent Tool” is displayed to users when they visit the site in the form of an interactive user interface on which consent for specific cookies and/or cookie-based applications can be granted by ticking the relevant boxes. When this tool is used, all cookies and services requiring consent are only loaded once the user has given their consent by ticking the relevant boxes. This ensures that such cookies are only set on the user’s device once consent has been given.

The tool sets technically necessary cookies to save your cookie preferences. Personal user data is not processed in this context.

If, in individual cases, the processing of personal data (such as the IP address) does occur for the purpose of storing, assigning or logging cookie settings, this is carried out in accordance with Article 6(1)(f) of the GDPR on the basis of our legitimate interest in legally compliant, user-specific and user-friendly consent management for cookies and, consequently, in the legally compliant design of our website.

A further legal basis for the processing is Article 6(1)(c) of the GDPR. As the data controller, we are legally obliged to make the use of non-technically necessary cookies subject to the user’s consent.

Where necessary, we have entered into a data processing agreement with the service provider to ensure the protection of our website visitors’ data and to prohibit any unauthorised disclosure to third parties.

Further information about the operator and the settings options for the cookie consent tool can be found directly in the relevant user interface on our website.

13.2 Doofinder

This website uses the search technology service provided by the following provider: DooFinder S.L., Madrid 28037, Rufino González 23 bis, 1st floor, 1, Spain

In order to provide the search function for articles via the search box, as well as for navigation and filtering, the provider collects and stores certain user information (such as the user ID or session ID) in anonymised form.

Where personal data is also processed in this context, such processing is carried out in accordance with Article 6(1)(f) of the GDPR on the basis of our legitimate interest in providing a fault-tolerant product search function and, consequently, in optimising the marketing of our services.

14) Rights of the data subject

14.1 Under current data protection law, you have the following data subject rights (rights of access and intervention) vis-à-vis the controller with regard to the processing of your personal data; please refer to the legal basis cited for the respective conditions for exercising these rights:

  • Right of access pursuant to Article 15 of the GDPR;
  • Right to rectification pursuant to Article 16 of the GDPR;
  • Right to erasure pursuant to Article 17 of the GDPR;
  • Right to restriction of processing pursuant to Article 18 of the GDPR;
  • Right to information pursuant to Article 19 of the GDPR;
  • Right to data portability pursuant to Article 20 of the GDPR;
  • Right to withdraw consent given in accordance with Article 7(3) of the GDPR;
  • Right to lodge a complaint under Article 77 of the GDPR.

14.2 RIGHT TO OBJECT

IF, AS PART OF A BALANCING OF INTERESTS, WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR OVERRIDING LEGITIMATE INTEREST, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO SUCH PROCESSING WITH EFFECT FOR THE FUTURE ON GROUNDS RELATING TO YOUR PARTICULAR SITUATION.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING THE DATA IN QUESTION. FURTHER PROCESSING REMAINS RESERVED, HOWEVER, IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING which override your interests, fundamental rights and freedoms, or where the processing serves to establish, exercise or defend legal claims.

IF WE PROCESS YOUR PERSONAL DATA FOR DIRECT MARKETING PURPOSES, YOU HAVE THE RIGHT AT ANY TIME to object to the processing of your personal data for the purposes of such marketing. YOU MAY EXERCISE THIS RIGHT AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING THE RELEVANT DATA FOR DIRECT MARKETING PURPOSES.

15) Retention period for personal data

The length of time for which personal data is stored depends on the relevant legal basis, the purpose of the processing and – where applicable – the relevant statutory retention period (e.g. retention periods under commercial and tax law).

When processing personal data on the basis of explicit consent in accordance with Article 6(1)(a) of the GDPR, the data in question will be stored until you withdraw your consent.

Where statutory retention periods apply to data processed in the context of contractual or quasi-contractual obligations on the basis of Article 6(1)(b) of the GDPR, such data is routinely deleted upon expiry of the retention periods, provided that it is no longer required for the performance of the contract or for pre-contractual measures and/or we have no legitimate interest in its continued storage , provided that it is no longer required for the performance or initiation of a contract and/or we no longer have a legitimate interest in its continued storage

When processing personal data on the basis of Article 6(1)(f) of the GDPR, this data will be stored until you exercise your right to object under Article 21(1) of the GDPR, unless we can demonstrate compelling legitimate grounds for the processing that override your interests, rights and freedoms, or the processing serves to establish, exercise or defend legal claims.

When processing personal data for the purposes of direct marketing on the basis of Article 6(1)(f) of the GDPR, this data will be stored until you exercise your right to object under Article 21(2) of the GDPR.

Unless otherwise stated in the other information contained in this statement regarding specific processing situations, stored personal data will otherwise be erased when it is no longer necessary for the purposes for which it was collected or otherwise processed.

As of: June 2026